Toyota to Stop Selling Mid-Sized Sedan Yaris in India

New Delhi, Sep 27: Toyota Kirloskar Motor (TKM) on Monday mentioned it would cease promoting its mid-sized sedan Yaris in India with quick impact as a part of its product technique to cater to the evolving wants of shoppers.

The firm had launched the Yaris in May 2018 at a worth vary of Rs 8.75 lakh and Rs 14.07 lakh (ex-showroom), competing with the likes of Honda City, Hyundai Verna and Maruti Suzuki Ciaz. Audi e-tron GT Range Launched in India Starting at Rs 1.79 Crore; Check Price, Features & Specifications.

However, it did not have a strong response in the market, clocking a cumulative wholesales of round 19,800 models.

"Toyota Kirloskar Motor announces the discontinuation of Yaris in India with effect from Sep 27, 2021. This move is a part of Toyota's product strategy to continue to cater to the ever-evolving needs of the customer through enhanced technologies and product offerings," the corporate mentioned in an announcement.

Further, the corporate mentioned,"One of our unwavering principles is putting the customer first. Toyota's product strategy is based on enhanced quality, developing new innovative technologies, continuous market study to identify the key focus areas towards meeting the changing customer preferences and trends."

Stressing that it stays "committed to delivering ever-better cars with the most advanced and sustainable technologies to the Indian customers", TKM mentioned it might proceed to serve its prospects in India with different present choices and preparations are underway to launch new Toyota fashions in the approaching new yr 2023".

At present, TKM sells a range of vehicles, including hatchback Glanza, compact SUV Urban Cruiser, multi-purpose vehicle Innova Crysta, premium and SUV Fortuner, among others.

Over the last two decades, the company said it has been harnessing its manufacturing capabilities to bring in world-class products to Indian consumers.

"As part of this endeavour, we'll proceed to leverage our management and huge experience in cleaner applied sciences to refresh our product portfolio to meet the evolving buyer decisions and allow a greener mobility," it added.

As for existing Yaris owners, TKM said it will continue to "seamlessly cater to all Yaris prospects' wants by way of our seller service retailers throughout the nation, together with the promise of availability of Toyota real spare elements for minimal subsequent 10 years on this discontinued mannequin".