Singapore Media Festival 2021 - connecting local talent to highly-regarded showrunners through curated pitches to reach a global audience

Published:Dec 5, 202317:35
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The eighth version of the Singapore Media Festival (SMF) will join a key participant within the media ecosystem – showrunners – to Singapore’s inventive abilities to carry Asian tales to worldwide markets.

Showrunners, that are also called government producers, name the pictures within the content material creation course of, with total inventive and administration accountability from conceptualisation to financing to talent choice to manufacturing and distribution.

With the rise in audience curiosity in Asian tradition and tales, fueled by the monetary and cultural success of hits similar to Crazy Rich Asians and The Little Nonya China, more worldwide and regional showrunners are trying to spend money on tales from Asia, to meet this underserved market.

SMF is effectively-positioned to assist obtain this, because the nexus for networking and inventive conversations for the media trade. Crazy Rich Asians, actually, was born out of a dialog throughout an earlier version of SMF between John Penotti, the Producer of the movie and Singapore Film Commission.

Singapore Media Festival 2021 - connecting local talent to highly-regarded showrunners through curated pitches to reach a global audience - Alvinology

Over the years, SMF has made important inroads, having facilitated greater than US$1.89B (S$2.57B) value of partnerships and offers between local and worldwide media corporations from 2014 to 2020.

Another current instance of such a connection that led to a co-manufacturing was at an earlier version of Singapore International Film Festival (SGIFF) between Indonesian director Edwin and Singapore producer Lai Weijie of E&W Films. This led to the movie Vengeance is Mine, All Others Pay Cash, which gained the coveted Golden Leopard at Locarno Film Festival 2021 and would be the opening movie for this yr’s SGIFF.

Other profitable content material collaborations which have led to the co-manufacturing of content material between local and worldwide media corporations embody iQiyi’s first Korean authentic manufacturing, romcom My Roommate is a Gumiho which was co-produced with CJ ENM’s Studio Dragon and JTBC Studio.

Building on this, SMF 2021 will herald extremely-regarded regional showrunners from corporations similar to G.H.Y Culture & Media, Akanga Film Asia, 108 Media and plenty of more to join with inventive talent through a series of curated pitches. Through the pitches, the showrunners hope to uncover a crucial mass of concepts and ideas that they'll pull through to manufacturing with global reach.

Returning in a hybrid format from 25 November to 5 December, the occasion hosted by the Infocomm Media Development Authority of Singapore (IMDA) affords a refreshed line-up of occasions that reimagines Asian storytelling and takes it to the global stage. Constituent occasions embody:

Asia TV Forum & Market (ATF) – 1 – 3 December 2021

Singapore Media Festival 2021 - connecting local talent to highly-regarded showrunners through curated pitches to reach a global audience - Alvinology

30 ideas can be pitched on the Asia TV Forum & Market (ATF) with the intention of acquiring financing and co-manufacturing affords with SMF because the eminent platform that brings collectively showrunners, content material and main distribution platforms proper right here in Singapore as a dynamic place for storytelling.

DisplaySingapore (SS) – 1 – 3 December 2021

Singapore Media Festival 2021 - connecting local talent to highly-regarded showrunners through curated pitches to reach a global audience - Alvinology

Singapore International Film Festival (SGIFF) – 25 November – 5 December 2021

Singapore Media Festival 2021 - connecting local talent to highly-regarded showrunners through curated pitches to reach a global audience - Alvinology

VidCon Asia Summit – 25 November 2021

Singapore Media Festival 2021 - connecting local talent to highly-regarded showrunners through curated pitches to reach a global audience - Alvinology

Singapore Comic Con (SGCC) – 3 December 2021 – 2 January 2023

Singapore Media Festival 2021 - connecting local talent to highly-regarded showrunners through curated pitches to reach a global audience - Alvinology

Through bodily and digital occasions, the pageant will proceed to interact and excite audiences, current numerous showcases of Asian tales and creators, and join abilities to alternatives regionally and internationally.



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