One year on, A GIANT promise to keeping Lower Prices That Last, Even as Inflation Goes Up

Giant yesterday introduced the first-year anniversary of their Lower Prices That Last marketing campaign with the introduction of much more necessities that clients purchase essentially the most of, with a large promise to preserve them
low into 2023.

This transfer is a reinforcement of Giant’s dedication to help their clients throughout these difficult financial occasions with decrease costs that can keep low regardless of rising inflation charges.

With the celebration of its first-year anniversary of the Lower Prices That Last Campaign, Giant claimes to have delivered on its promise in keeping decrease costs that really final on on a regular basis necessities by bringing down its costs on many on a regular basis necessities by a median of 20% and with confirmed grocery basket financial savings of up to 13% as in contrast to key opponents.

ESSENTIALS THAT CUSTOMERS BUY THE MOST OF

As a part of the anniversary celebrations, you possibly can look ahead to the growth of lowered priced objects to nearly 700 key important merchandise throughout recent, grocery, private care and family necessities, as a part of Giant’s long-term marketing campaign to ship on their decrease costs that final.

Based on suggestions from clients, Giant might be including 260 extra common necessities throughout chosen recent and grocery objects to its Lower Prices That Last marketing campaign which embrace:

Perdigao Frozen Whole Chicken 1kg now simply $2.65 (WAS $3.75)

Daging Rendang (Beef) at simply $1.50/100g (WAS $2.39/100g)

Dettol Antibacterial Body Wash Twin Pack (2 x 950g) on the new lower cost of $13.95 (WAS $15.75)

Huggies Gold Pants (Size M – XXL) now solely $18.85 (WAS $21.95)

Lux Soft Touch Bar Soap (6 x 80g) at simply $2 (WAS $2.45).

LOWER PRICES THAT STILL LAST ON TOP SELLING FAVOURITES

Based on buyer information over the past year, Singaporeans proceed to top off on particular meals necessities so you may be thrilled to uncover that Giant stays dedicated to keeping the costs low of the next favourites:

Fuji Apple – 5 for $2.50

Ecuador Vannamei Prawns – $1/100g

Golden Pomfret – 2 for $6

Sweet Corn –$0.50 per corn

Meadows Fresh Full Cream Milk 1L –$1.95

Lee Kum Kee Panda Oyster Sauce –$3

DRIVING MAXIMUM VALUE WITH AWARD-WINNING MEADOWS

Value for cash continues to drive purchases in-store with Singaporeans favouring Giant’s father or mother firm, DFI Retail Group’s unique model Meadows, which has change into broadly recognized for for his or her tremendous wallet-friendly home model pricing.

Launched over a year in the past, Meadows has proved to be a powerful success, successful over clients with its unimaginable costs for over 300 merchandise throughout the classes of snacks, dairy and different family necessities.

With 140 new Meadows merchandise added as a part of the anniversary celebrations, you may be thrilled to uncover highlights such as a brand new Meadows Italian vary which incorporates pasta, pasta sauce and olive oil which can be imported from Italy together with an growth of the wildly common potato chip vary – of up to 28 totally different varieties to delight.

GIVING BACK TO CUSTOMERS

Despite growing commodity and provider value pressures throughout the board, exacerbated by world fluctuations introduced on by the pandemic, Giant stays dedicated to keeping the costs of necessities low, even within the face of inflation.

Giant can be presently supporting the nationwide distribution of grocery vouchers to households affected by the pandemic with an extra $10 voucher for patrons who use their $100 vouchers at any outlet. In addition, the grocery store chain prolonged its senior citizen low cost programme earlier this year, committing to a 3% low cost storewide for all seniors on all weekdays till 31 December 2021, in order that they now not have to rush in on sure days.

WHAT ELSE IS NEW

In addition to over 260 merchandise added to the Lower Prices That Last marketing campaign, Giant can be launching over 100 model new merchandise in recent such as:

Ipoh Sweet Potato 1KG – $2.70/pk

Thai Tom Yam Set 200G – $2.25/pk

Malaysia Wing Beans 250G – $2.35/pk

Asam Leaf 100G – $1.25/pk

Turmeric Leaf 50G – $0.95/pk

Taiwan Tea Leaf Mushroom 100G – $2.15/pk

You may also look ahead to the introduction of many different new merchandise throughout all classes starting from snacks and biscuits to cooking and baking aids at costs and nice worth you'll love.