Crave
Milani Crave Color Fetish Shine Lipstick ($8.99 for 0.1 oz.) is a vivid, medium pink-coral with subtle, warm undertones and a natural sheen. It had semi-sheer color payoff, which was more in line with how the coverage was described by the brand, that applied fairly evenly, though the actual formula was more prone to catching on imperfections.
The consistency was thinner, which likely contributed to how well it sat on my lips, though it didn’t seem to settle into my lip lines. It wore well for two hours and felt lightly moisturizing over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
- Bobbi Brown Guava (P, $37.00) is darker (95% similar).
- Shiseido High Rise (225) (P, $26.00) is cooler (95% similar).
- Tom Ford Beauty Leigh (LE, $36.00) is more shimmery (95% similar).
- Givenchy Corail Backstage (324) (P, $36.00) is darker (95% similar).
- ColourPop Beeokay (P, $7.00) is darker, less glossy (90% similar).
- YSL Rouge Rose (52) (PiP, $38.00) is lighter, cooler (90% similar).
- Tom Ford Beauty Empire (P, $55.00) is more shimmery, darker (90% similar).
- Makeup Geek Clumsy (P, $15.00) is more shimmery, lighter, cooler (90% similar).
- Urban Decay 100 Degrees (LE, $18.00) is darker (90% similar).
- Giorgio Armani Spotlight (516) (LE, $38.00) is lighter, cooler (90% similar).
Formula Overview
$8.99/0.1 oz. - $89.90 Per Ounce
It's supposed to have "sheer to medium coverage" with an "ultra-moisturizing" formula that is a cross between a lip balm and a lipstick. The formula was very emollient, lightweight, and had the feeling that it melted against the warmth of my lips during application. The coverage ranged from medium to semi-opaque more than they were ever sheer, though.
Most shades applied evenly and weren't prone to emphasizing lip lines or lip texture but a few shades were less flattering applied as they caught on imperfections. They were comfortable to apply and to wear, but they were more lightly hydrating while on but didn't feel like they were adding long-term hydration (even after wearing the formula back-to-back).
They lasted between two and three hours, so they were shorter-wearing than average, but easy to reapply. The formula had a sweet, fruity scent and slightly sweet taste.
Browse all of our Milani Color Fetish Shine Lipstick swatches.
Ingredients
Caprylic/Capric Triglyceride, Polybutene, Diisostearyl Malate, Hydrogenated Polyisobutene, Polyethylene, Aluminum Hydroxide, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Dicalcium Phosphate, Limonene, Fragrance / Parfum, Citral, Linalool, Butyrospermum Parkii (Shea) Butter, Rosa Canina Fruit Oil, Pentaerythrityl Tetra-Di-t-Butyl Hydroxyhydrocinnamate, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, BHT, Benzyl Benzoate, Aluminum Hydroxide, Mica, Titanium Dioxide (CI 77891), Red 28 Lake (CI 45410), Yellow 5 Lake (CI 19140), Red 6 (CI 15850)
Disclaimer: Ingredient lists are as available by the brand (or retailer)at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicableto the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Roleplay
Milani Roleplay Color Fetish Shine Lipstick ($8.99 for 0.1 oz.) is a rich, red-leaning orange with subtle, warm undertones and a luminous sheen. It had semi-opaque color coverage, which was higher than described (but some may prefer regardless of the marketing), that applied evenly and smoothly across my lips without emphasizing imperfections or my lip lines. The consistency felt lightweight, more balm-like, so it had quite a bit of slip, but it didn’t feather or bleed on me over time. It lasted for two and a half hours me and felt lightly hydrating over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
- Chanel Rouge Magnifique (827) (LE, $38.00) is more shimmery, darker, less glossy (95% similar).
- Tom Ford Beauty Foxfire (P, $55.00) is darker, warmer (90% similar).
- Guerlain Gilda (DC, $58.00) is more shimmery, darker (90% similar).
- Giorgio Armani Notorious (408) (LE, $38.00) is darker, cooler (90% similar).
- Bite Beauty Orange Fizz (P, $24.00) is brighter, less glossy (90% similar).
- Becca Crimson (P, $24.00) is more shimmery, darker, cooler (90% similar).
- Sephora No Limit (32) (P, $13.00) is darker, cooler (90% similar).
- MAC Habanero (DC, $21.00) is more shimmery, darker (90% similar).
- Bite Beauty Flambé (DC, $24.00) is darker, less glossy (90% similar).
- YSL Red is My Savior (110) (LE, $38.00) is more shimmery, darker, cooler (90% similar).
Formula Overview
$8.99/0.1 oz. - $89.90 Per Ounce
It's supposed to have "sheer to medium coverage" with an "ultra-moisturizing" formula that is a cross between a lip balm and a lipstick. The formula was very emollient, lightweight, and had the feeling that it melted against the warmth of my lips during application. The coverage ranged from medium to semi-opaque more than they were ever sheer, though.
Most shades applied evenly and weren't prone to emphasizing lip lines or lip texture but a few shades were less flattering applied as they caught on imperfections. They were comfortable to apply and to wear, but they were more lightly hydrating while on but didn't feel like they were adding long-term hydration (even after wearing the formula back-to-back).
They lasted between two and three hours, so they were shorter-wearing than average, but easy to reapply. The formula had a sweet, fruity scent and slightly sweet taste.
Browse all of our Milani Color Fetish Shine Lipstick swatches.
Ingredients
Caprylic/Capric Triglyceride, Polybutene, Diisostearyl Malate, Hydrogenated Polyisobutene, Polyethylene, Dicalcium Phosphate, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Limonene, Fragrance / Parfum, Citral, Linalool, Butyrospermum Parkii (Shea) Butter, Rosa Canina Fruit Oil, Pentaerythrityl Tetra-Di-t-Butyl Hydroxyhydrocinnamate, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Benzyl Benzoate, Barium Sulfate, BHT, Mica, Red 6 (CI 15850), Red 7 Lake (CI 15850).
Disclaimer: Ingredient lists are as available by the brand (or retailer)at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicableto the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Voyeur
Milani Voyeur Color Fetish Shine Lipstick ($8.99 for 0.1 oz.) is a bright, fuchsia pink with cool, blue undertones and a natural finish. It had semi-sheer to medium color coverage in a single layer, which did not apply evenly. The texture was very emollient and slippery, which made it difficult to apply with precision.
Thankfully, the color did not seem to bleed or feather on me (but those do not occur often for me), but the slip of the formula would give me pause recommending it to someone who had either of those happen to them frequently! This shade stayed on well for two and a half hours and felt lightly moisturizing over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
- Tom Ford Beauty Imari (LE, $36.00) is darker (95% similar).
- Becca Sweetener (P, $24.00) is darker, warmer (90% similar).
- Sephora Twolips (14) (P, $8.00) is darker, warmer, less glossy (90% similar).
- L'Oreal Laminated Fuchsia (P, $9.99) is more shimmery, darker, warmer (85% similar).
- Make Up For Ever C208 (DC, $22.00) is more shimmery, darker, warmer (85% similar).
- Clinique Punch Pop (P, $19.50) is darker, warmer (85% similar).
- Bite Beauty Bellini (DC, $24.00) is darker, warmer (85% similar).
- Givenchy Framboise Couture (323) (P, $36.00) is darker, warmer (85% similar).
- Hourglass I Can't Wait (P, $34.00) is darker, warmer (80% similar).
- Bobbi Brown Raspberry Pink (P, $37.00) is more shimmery, darker, warmer (80% similar).
Formula Overview
$8.99/0.1 oz. - $89.90 Per Ounce
It's supposed to have "sheer to medium coverage" with an "ultra-moisturizing" formula that is a cross between a lip balm and a lipstick. The formula was very emollient, lightweight, and had the feeling that it melted against the warmth of my lips during application. The coverage ranged from medium to semi-opaque more than they were ever sheer, though.
Most shades applied evenly and weren't prone to emphasizing lip lines or lip texture but a few shades were less flattering applied as they caught on imperfections. They were comfortable to apply and to wear, but they were more lightly hydrating while on but didn't feel like they were adding long-term hydration (even after wearing the formula back-to-back).
They lasted between two and three hours, so they were shorter-wearing than average, but easy to reapply. The formula had a sweet, fruity scent and slightly sweet taste.
Browse all of our Milani Color Fetish Shine Lipstick swatches.
Ingredients
Caprylic/Capric Triglyceride, Polybutene, Diisostearyl Malate, Hydrogenated Polyisobutene, Polyethylene, Aluminum Hydroxide, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Dicalcium Phosphate, Limonene, Fragrance / Parfum, Citral, Linalool, Butyrospermum Parkii (Shea) Butter, Rosa Canina Fruit Oil, Pentaerythrityl Tetra-Di-t-Butyl Hydroxyhydrocinnamate, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Benzyl Benzoate, Aluminum Benzoate, BHT, Mica, Titanium Dioxide (CI 77891), Red 28 Lake (CI 45410)
Disclaimer: Ingredient lists are as available by the brand (or retailer)at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicableto the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
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