Covet
Milani Covet Color Fetish Shine Lipstick ($8.99 for 0.1 oz.) is a vivid, pink-red with strong, cool undertones and a glossy finish. It had medium coverage, which was closer to as described, in a single layer, which applied evenly and smoothly across my lips without emphasizing my skin’s natural texture. The texture was lightweight, thin, and very emollient–more balm-like than lipstick-like in that regard–so it did slide around a bit while worn, though I didn’t see feathering on myself. It wore well for four hours and felt lightly hydrating over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
- Cle de Peau Red Carpet (LE, $65.00) is darker, less glossy (90% similar).
- ColourPop Nu Wave (LE, $7.00) is lighter, less glossy (90% similar).
- Tom Ford Beauty Bella (LE, $36.00) is lighter, warmer, less glossy (90% similar).
- Sephora Love Letter (11) (P, $13.00) is lighter (90% similar).
- Estee Lauder Lava (P, $32.00) is more shimmery, brighter (90% similar).
- Makeup Geek Trophy Wife (P, $12.00) is darker, less glossy (90% similar).
- Revlon Love is On (017) (P, $9.99) is more shimmery, lighter, more muted (85% similar).
- Laura Mercier Vivien (LE, $26.00) is more shimmery, warmer (85% similar).
- Bobbi Brown Punch (P, $29.00) is darker, less glossy (85% similar).
- Revlon Cherry Blossom (P, $8.49) is more shimmery, darker, less glossy (85% similar).
Formula Overview
$8.99/0.1 oz. - $89.90 Per Ounce
It's supposed to have "sheer to medium coverage" with an "ultra-moisturizing" formula that is a cross between a lip balm and a lipstick. The formula was very emollient, lightweight, and had the feeling that it melted against the warmth of my lips during application. The coverage ranged from medium to semi-opaque more than they were ever sheer, though.
Most shades applied evenly and weren't prone to emphasizing lip lines or lip texture but a few shades were less flattering applied as they caught on imperfections. They were comfortable to apply and to wear, but they were more lightly hydrating while on but didn't feel like they were adding long-term hydration (even after wearing the formula back-to-back).
They lasted between two and three hours, so they were shorter-wearing than average, but easy to reapply. The formula had a sweet, fruity scent and slightly sweet taste.
Browse all of our Milani Color Fetish Shine Lipstick swatches.
Ingredients
Caprylic/Capric Triglyceride, Polybutene, Diisostearyl Malate, Hydrogenated Polyisobutene, Polyethylene, Dicalcium Phosphate, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Aluminum Hydroxide, Limonene, Fragrance / Parfum, Citral, Linalool, Butyrospermum Parkii (Shea) Butter, Rosa Canina Fruit Oil, Pentaerythrityl Tetra-Di-t-Butyl Hydroxyhydrocinnamate, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Benzyl Benzoate, Barium Sulfate, Aluminum Benzoate, BHT, Mica, Red 28 Lake (CI 45410), Red 7 Lake (CI 15850)
Disclaimer: Ingredient lists are as available by the brand (or retailer)at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicableto the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Seduce
Milani Seduce Color Fetish Shine Lipstick ($8.99 for 0.1 oz.) is a bright, medium red with neutral-to-warm undertones and a glossy, cream finish. It had semi-opaque pigmentation in a single pass paired with a creamy, lightweight, and very emollient consistency that felt like it melted on my lips like butter. The color applied evenly, though there was a bit of product that settled into my deeper lip line, but it wasn’t noticeable from a normal viewing distance. It lasted well for four hours and felt lightly hydrating,
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
- Givenchy Heroic Red (321) (LE, $36.00) is less glossy (95% similar).
- Bobbi Brown Cherry Crush (P, $27.00) is darker, cooler (90% similar).
- Tom Ford Beauty Isabelle (P, $36.00) is more shimmery, lighter, less glossy (90% similar).
- Cle de Peau Red Lantern (P, $65.00) is darker, warmer, less glossy (90% similar).
- LORAC Red Rose (LE, ) is cooler, less glossy (90% similar).
- Maybelline On Fire Red (DC, $7.99) is cooler, less glossy (90% similar).
- Bobbi Brown Big Apple (P, $27.00) is warmer, less glossy (90% similar).
- Revlon Love That Red (P, $8.49) is cooler, less glossy (90% similar).
- Shiseido Poppy (RD312) (DC, $28.00) is more shimmery, less glossy (90% similar).
- Fenty Beauty Hot Blooded (LE, $20.00) is cooler, less glossy (90% similar).
Formula Overview
$8.99/0.1 oz. - $89.90 Per Ounce
It's supposed to have "sheer to medium coverage" with an "ultra-moisturizing" formula that is a cross between a lip balm and a lipstick. The formula was very emollient, lightweight, and had the feeling that it melted against the warmth of my lips during application. The coverage ranged from medium to semi-opaque more than they were ever sheer, though.
Most shades applied evenly and weren't prone to emphasizing lip lines or lip texture but a few shades were less flattering applied as they caught on imperfections. They were comfortable to apply and to wear, but they were more lightly hydrating while on but didn't feel like they were adding long-term hydration (even after wearing the formula back-to-back).
They lasted between two and three hours, so they were shorter-wearing than average, but easy to reapply. The formula had a sweet, fruity scent and slightly sweet taste.
Browse all of our Milani Color Fetish Shine Lipstick swatches.
Ingredients
Caprylic/Capric Triglyceride, Polybutene, Diisostearyl Malate, Hydrogenated Polyisobutene, Polyethylene, Dicalcium Phosphate, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Limonene, Fragrance / Parfum, Citral, Linalool, Butyrospermum Parkii (Shea) Butter, Rosa Canina Fruit Oil, Pentaerythrityl Tetra-Di-t-Butyl Hydroxyhydrocinnamate, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Benzyl Benzoate, Aluminum Hydroxide, Barium Sulfate, Aluminum Benzoate, BHT, Mica, Red 28 Lake (CI 45410), Red 6 (CI 15850), Red 7 Lake (CI 15850)
Disclaimer: Ingredient lists are as available by the brand (or retailer)at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicableto the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Fantasy
Milani Fantasy Color Fetish Shine Lipstick ($8.99 for 0.1 oz.) is a strawberry red with muted, warm undertones and a natural sheen. It had semi-opaque color coverage in a single layer, which applied evenly to my lips and was comfortable to apply and to wear. The consistency was lightweight, creamy, and thin with a lot of slip, though it didn’t emphasize my lip lines, which was nice. It stayed on nicely for three and a half hours and felt lightly hydrating over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
- Chanel Palpitante (102) (LE, $38.00) is less shimmery, less glossy (95% similar).
- Revlon Cherry Blossom (P, $8.49) is darker, cooler (90% similar).
- MAC Shocking Revelation (P, $19.00) is less shimmery, darker, cooler (90% similar).
- Cle de Peau Red Carpet (LE, $65.00) is less shimmery, cooler (90% similar).
- MAC Nine Lives (P, $19.00) is less shimmery, darker, cooler (90% similar).
- Tom Ford Beauty Bella (LE, $36.00) is less shimmery, lighter, cooler (90% similar).
- ColourPop Nu Wave (LE, $7.00) is less shimmery, cooler, less glossy (90% similar).
- Guerlain #21 (P, $33.00) is darker, cooler (90% similar).
- Burberry Poppy Red (309) (P, $34.00) is darker, warmer (90% similar).
- Guerlain Glamorous Cherry (822) (DC, $58.00) is more shimmery, cooler (90% similar).
Formula Overview
$8.99/0.1 oz. - $89.90 Per Ounce
It's supposed to have "sheer to medium coverage" with an "ultra-moisturizing" formula that is a cross between a lip balm and a lipstick. The formula was very emollient, lightweight, and had the feeling that it melted against the warmth of my lips during application. The coverage ranged from medium to semi-opaque more than they were ever sheer, though.
Most shades applied evenly and weren't prone to emphasizing lip lines or lip texture but a few shades were less flattering applied as they caught on imperfections. They were comfortable to apply and to wear, but they were more lightly hydrating while on but didn't feel like they were adding long-term hydration (even after wearing the formula back-to-back).
They lasted between two and three hours, so they were shorter-wearing than average, but easy to reapply. The formula had a sweet, fruity scent and slightly sweet taste.
Browse all of our Milani Color Fetish Shine Lipstick swatches.
Ingredients
Caprylic/Capric Triglyceride, Polybutene, Diisostearyl Malate, Hydrogenated Polyisobutene, Polyethylene, Mica, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Dicalcium Phosphate, Limonene, Fragrance / Parfum, Citral, Linalool, Butyrospermum Parkii (Shea) Butter, Rosa Canina Fruit Oil, Pentaerythrityl Tetra-Di-t-Butyl Hydroxyhydrocinnamate, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Benzyl Benzoate, Aluminum Hydroxide, Barium Sulfate, BHT, Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850), Blue 1 Lake (CI 42090)
Disclaimer: Ingredient lists are as available by the brand (or retailer)at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicableto the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
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