HOW DO YOU BUILD A SUCCESSFUL E-COMMERCE BUSINESS?

E-commerce has contributed immensely to the increased rate of sales to consumers by businesses around the globe. As the internet spreads and becomes easily accessible by all, so has the rate of e-commerce increased tremendously. The covid-19 pandemic also fuelled the shift from a traditional offline store to conducting business online.

According to statistics from Oracle NetSuite, an estimated 1.92 billion people purchased goods or services online in 2019 globally. The global retail e-commerce sales reached a peak of $ 4.28 trillion in 2020 due to covid-19 pandemic. It is projected that by 2023, e-commerce will be responsible for over $6.5 trillion of sales. 

This surge in e-commerce is what every business owner should take advantage of. To have a more thriving business in this era, you need to have a well developed e-commerce website. This can be made possible by hiring the services of a website developer for WooCommerce development.

What is WooCommerce?

WooCommerce describes itself as a customisable, open-source e-commerce platform built on WordPress. It provides business owners with the opportunity of them managing their businesses from any part of the world online. 

WooCommerce platform is the best for medium and small businesses as you can build your website for free and grow your online business steadily. For a well optimized WooCommerce website, contact us for your WooCommerce development.

Does my business need a WooCommerce website?

Your business needs WooCommerce to kick-start your  journey to e-commerce. You should use WooCommerce to build your business presence online because of the following:

• It is free 
• It is an open source
• The security of your website in guaranteed 
• WooCommerce platform grows with your business
• There is no transaction fee attached to every transaction made on the platform
• It can be customised to suit your taste
• It offers inbuilt analytics

How do you build a successful e-commerce business?

1. The first step to take towards building a successful business online is to create an online store. For your online store, you need to have products that meet the needs of people. After having products to be sold to people online, you then determine your target audience ( who are those that will most likely buy what you’re selling?), then you look for ways to attract them to your website and make a purchase from your shop.
2. Choose an e-commerce platform for your online store. It is recommended you use WooCommerce as it is beginners- friendly and very easy to navigate.
3. Create a strong branding strategy. Remember, your online shop is the face of your business. Ensure you leave a good impression, it always helps in turning visitors to customers.
4. Have a well developed e-commerce website. Avoid cluttering up your website and the design should be simple yet creative. Your website development should be done by a professional.

Do you need help with taking your WooCommerce website to the next level? You can hire the services of our qualified and experienced website developers for WooCommerce development. Contact us today!