Similar to Instagram Reels, Facebook is launching its personal tackle the characteristic first influenced by TikTok, outdoors of the USA from immediately (February 22), rolling out to 150 nations, together with the UK.In a blogpost, Facebook can also be saying features to assist creators earn cash from the reels that they create, alongside reels that may final for as much as 60 seconds, and more features to come back.Facebook Reels launched within the USA again in September 2021, with customers with the ability to entry quick movies from associates and pages, multi function part.But the elephant within the room is to surprise the place Instagram matches on this, and whether or not Facebook Reels has a spot alongside TikTok, Snapchat and others.
New features additionally arrive
Alongside the flexibility to create 60-second reels, you can too create remixes of present reels that others have created. This works much like duets on TikTok, the place you should utilize an present video to showcase your reactions or reply to the unique video.If you are halfway by way of making a new Reel and it is advisable to pause, a new 'save to draft' possibility will help you decide off the place you left off later within the day.There's additionally going to be methods to share your Reels by way of Stories, alongside a devoted Reels label on the prime of the Facebook app to make it simpler for customers to seek out different movies.Finally, methods to monetize Reels are slowly arriving, equivalent to an upcoming characteristic referred to as Stars, which is a solution to 'tip' creators whereas a stay Reel is ongoing.
(Image credit score: Meta)
Reels appears to imitate what's made TikTok so profitable thus far. Instagram Reels has seemingly finished effectively for Meta, however Instagram Stories remains to be its shining jewel.
Time will inform whether or not having two sorts of Reels from Meta will likely be price having, however for now, higher features with a worldwide rollout may assist Facebook pivot to video in a greater means, in comparison with its earlier efforts of Facebook Live and Facebook Video feeds.
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